Status — electrical equipment
Status is a brand of household electrical equipment. The visual concept of the logo is directly connected to electricity and the principles of electric current.
Task:
Create a modern typographic logo for a household electrical equipment manufacturer. The goal was to make it simple, memorable and clearly connected to the company’s field.
Solution:
We took inspiration from the alternating current symbol (~) and integrated it into the letter A in the brand name. This created a clear connection to the electrical industry while keeping the logo clean, distinctive and easy to recognize.
Next projects
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Gulkhan is a spicy sauce brand producing products such as adjika and lozijon. The brand identity is built around energy, bold character and the image of fire, reflecting the philosophy of the product.
Sayqal Charm — leather goods
Sayqal Charm is a workshop specializing in natural leather goods. Its visual identity is built around craftsmanship and recognizable elements associated with leather production.