Wateron — water filter
Wateron is a water filter brand based on granular activated carbon technology. The product was given a clear and memorable identity designed for the mid-market segment.
Task:
Develop the naming, logo and packaging design for a new water filter. The goal was to create a simple and understandable name along with a visual system that would help the brand stand out in a competitive market.
Solution:
We introduced the name Wateron, connecting it with the idea of confidently enjoying clean water. The logo was built around a typographic concept with forms inspired by pipes, while the letter r was transformed into a faucet with a drop of water. The project was completed with packaging in a relevant color palette and water-inspired visual elements.
Next projects
PENA — self-service car wash
PENA is a self-service car wash brand built around cleanliness, quality and trust. A simple and memorable logo was developed to reflect the meaning of the brand name.
Manaku Mebel — symbol of durability
Manaku Mebel is a furniture brand known for its strength and reliability. The new visual identity was built around the ideas of stability, trust and ease of use.