Agach — logo for a furniture manufacturer
Agach is a family furniture business run by two brothers. We came up with the name and created a combination logo — minimalist, yet rich in meaning.
Task:
Find a name and create a logo for a furniture manufacturer that conveys working with wood and the family nature of the company.
Solution:
We started with naming: Agach means “tree” and “family tree” in Turkish — a nod to wood and to the family business. In the logo, the letter A merges with the shape of a tree, and its two legs stand for the brothers who support the company. Tree rings became an identity element, showing the company’s many years of experience.





